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Orange Culture’s Adebayo Oke-Lawal Chats With Vogue About Building A Fashion Brand in Nigeria

My proudly Yoruba name , written in full for @orangecultureng SS20 collection debut thanks to @nickremsen 😍 ( Nick you need to come to Lagos again! ) .

Special thanks to @studiooneeightynine @rosariodawson @abrimaerwiah for creating a platform to host my brands first season in New York!

Thank you to this amazing team! I know I said it on @orangecultureng already, but I won’t stop thanking them -

Brand manager @derinmasha 
Stylist @alexanderjulian 
Backstage production manager @irontheworld 
Backstage photographer @saphshoots 
videographers @ucheaguh @seanperryfilms 
Wig magician @itsawigdotcom 
Our amazing collaborators who worked tirelessly with me -
Bags @nosakhari 
Jewelry @__edas 
Hats @therealcrystalbirch 
@travelstartng for flying me down to NY’ thank you my travel start fam!

To our superstar artist Eloghosa Osunde @eloosunde the woman behind the shadow man art!

@asics for providing us with sickest trainers!

To these friends who literally went above and beyond to support the show , event and collection 
@amirarasool @nkanabar @sademadenuga @richardakuson @kwekobiah @kach_i 
Thank you to my amazing family ( my backbone , my supportive friends , everyone who shared , retweeted or prayed for me and to God for opening doors!

Image by @theoluwaseye !
Nigerian designer Bayo Oke-Lawal showcased his Spring/Summer 2020 show on Tuesday at New York Fashion Week, Vogue chattedwith the designer for a feature in the publication.
Oke-Lawal talks about his struggles as a Nigerian designer having to strive through challenges and hate including death threats.
His brand Orange Culture which he founded in 2011, has been an instrumental vehicle in championing wardrobe androgyny and de-codifying representation of masculinity.

The charismatic, polychrome spirit of Oke-Lawal’s collections has seen him categorized as a menswear designer, despite him championing wardrobe androgyny and a de-codified representation of masculinity. The approach has been an uphill battle, he explains—there were even death threats in the early years.
Oke-Lawal tells Vogue that things are not perfect and that he still has a long way to go.
It’s not perfect. We don’t have one million machines. We’re building. We still make everything in Nigeria. And we have a story to tell. This is my own Lagos, my own take of what Africa can bring to the table nowadays. And this is coming from someone who has been in the community and designed based on the community. It is to show what we really are.
Things are changing. Nigerians are becoming more self-aware. Our generation is so much more liberated. We just want to be ourselves. I’m here to show this new reality to the world.

Click here for the full Vogue feature.
Photo credit: Orange CultureGossip - Who Which What Where When How #jaiyeorie 📎 ... CRITIC ALSO 🖋️ spill TEA ☕ Easy on Shade 💣 🖋️ 📜 COMMENT BELOW

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