Nigerian entrepreneur and media personality Priscilla Ojo Mkambala has unveiled PALMPRIY World, marking another major step in her growing fashion, beauty and lifestyle business.
The launch, which took place in Lagos on November 8, 2026, introduced a new retail space in the Chevron axis of Lekki. The venture brings together different aspects of Priscilla's business interests, including skincare, fashion, accessories and lifestyle products.
One of the highlights is PALMPRIY Dual Body Oil, a product designed with two sides: a nourishing body oil and a shimmer oil for a radiant, glowing finish. Priscilla described it as an option for those who enjoy a golden, sparkling look.
The unveiling attracted several familiar faces from the entertainment industry, including Funke Akindele, Mercy Aigbe,Quick Steph,Kiki Osinbajo ,Toyosi Adesanya,Frances Theodore ,Diana Eneje,and content creator Enioluwa Adeoluwa.
The launch also coincided with the fifth anniversary of her luxury accessories brand, PriscyLuxe, and the unveiling of new pieces from Priscy's Closet. This made the occasion more than a skincare launch; it was a showcase of the different businesses Priscilla is developing under her personal brand.
Priscilla's latest move reflects a shift from building visibility as a social media personality to developing a wider consumer-facing business. With fashion, accessories, beauty and lifestyle now sharing space under PALMPRIY World, she is creating a retail identity that extends beyond her online influence.
The test will be whether the brand can turn the attention surrounding its launch into customer loyalty and repeat purchases. Celebrity visibility may introduce a business to consumers, but product quality, service and a consistent shopping experience are what sustain it.
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