The head of the record label revealed the news on his official Instagram page.
According to him, this partnership is a noteworthy accomplishment that recognizes teamwork, competence, and dedication with the aim of popularizing African music across the globe.
Don Jazzy went on to say that the collaboration will lead to an increase in music, innovation, and opportunity, providing a stage for the global promotion of African musicians.
He wrote: “Dear Mavin Family,
“I’m thrilled to announce that Mavin Records has partnered with Universal Music Group, marking a new chapter in our journey. This partnership is a milestone that recognizes our collective talent and hard work, aiming to elevate African music on the global stage.
“Our collaboration with UMG will bring more music, innovation, and opportunities, allowing us to showcase African talent worldwide. While we embark on this exciting new path, our core mission and values will remain intact, ensuring that the essence of Mavin and our commitment to pushing musical boundaries continue to thrive.
“This step forward is a testament to the dedication of our artists, staff, and, importantly, you, our fans, whose unwavering support has been instrumental in reaching this moment. Together, we look forward to making history, breaking more records, and building a lasting legacy. Thank you for your continued belief in us. Here’s to our bright future together. #MavinActivated”
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