“Squid Game” Passes Three Billion Viewing Mark on Netflix – a Historical Record

Squid Game has hit a major milestone.

Netflix’s dystopian survival thriller Squid Game shattered historical streaming milestones, pulling in billions of viewing hours and dominating global charts to cement its place as the platform’s biggest series launch of all time.  

​

 Since its debut, the franchise—bolstered by subsequent record-shattering seasons—completely redefined what non-English language content could achieve, pulling in tens of millions of views globally within days of release and generating billions of total hours viewed

According to Deadline, the South Korean famous show has topped Nielsen’s U.S. streaming rankings for Sept. 27 to Oct. 3, raking in over three billion minutes viewed in a single week’s time, making it the sixth title to ever reach this record and the best performing series of the U.S.’s 2021 rankings.

Complex adds:

On Oct. 19, Netflix revealed in a letter to its investors that 142 million households around the world have watched the show since it first debuted in September. “A mind-boggling 142m member households globally have chosen to watch the title in its first four weeks,” the letter said. “The breadth of Squid Game’s popularity is truly amazing.”

Squid Game’s nine episodes saw 3.26 billion minutes of viewing in that time frame. Behind it are Midnight Mass, which saw 1.17 billion minutes of viewing from Sept. 27 to Oct. 3, and then Maid, which saw 850 million minutes. Squid Game first opened on the charts with 1.9 billion minutes of viewing.

​What are your thoughts on how Squid Game changed the landscape for non-English language shows on global streaming platforms?

 

“feel free to disagree in the comments and let me know what you think!” 📎 COMMENTS 👀 ☝️👆👈👉✍️🤳 DROP YOUR OPINIONS