Nancy Twine is the 31-year-old Founder & CEO of Briogeo, a plant-powered line of hair care. She’s the youngest African-American to ever launch a line at Sephora.
The University of Virginia alum spoke with The Every Girl about being an inspiration to other young black girls.
“It’s incredibly exciting and I hope that it can inspire other women of color who are looking to pursue similar ventures. Sephora has been an incredible retail partner and I’m so proud to see Briogeo making its mark in Sephora doors across the nation. I hope to inspire women who are looking to make daring career changes or who simply have an idea that they want to put into action, to pursue their dreams. Creating a product isn’t rocket science, but it does take a ton of perseverance, dedication, and focus. If you have those three things, anything is possible."
“I didn’t use any of my family’s own recipes when creating Briogeo because they weren’t advanced formulas and wouldn’t perform to the level we needed to create a performance-based hair care product line. While people are actively seeking natural product alternatives, I also know that most are not willing to sacrifice product performance and if I wanted to create a sustainable line, the products needed to perform as well as their synthetic counterparts. During product development, we had access to so many more innovative natural ingredients than my family or I had growing up, and I was eager to make Briogeo a “next-generation” level of high performing natural products. Despite not using original family formulas, my family’s passion for innovation, creation, and entrepreneurism has inspired every facet of Briogeo.”
Photos: The Every Girl
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